{"id":5594,"date":"2026-07-08T14:33:22","date_gmt":"2026-07-08T17:33:22","guid":{"rendered":"https:\/\/zuccardiwines.com\/?p=5594"},"modified":"2026-07-15T10:16:19","modified_gmt":"2026-07-15T13:16:19","slug":"compartiendo-la-historia-de-los-andes-un-nuevo-capitulo-en-china-junto-a-asc-fine-wines","status":"publish","type":"post","link":"https:\/\/zuccardiwines.com\/en\/compartiendo-la-historia-de-los-andes-un-nuevo-capitulo-en-china-junto-a-asc-fine-wines\/","title":{"rendered":"Sharing the Story of the Andes: A New Chapter in China with ASC Fine Wines"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Every new market represents an opportunity to bring the identity of Mendoza and the Andes a little\ncloser to people around the world through wine.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For us, choosing the right partners has always been as important as the wines themselves. The\nrelationships we build are founded on shared values, long-term vision, and a common belief that\nwine is much more than a product \u2013 it is a cultural expression of place and people.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">That is why we are delighted to begin a new chapter in China alongside ASC Fine Wines, one of the\ncountry&#039;s leading fine wine importers and distributors. Like Familia Zuccardi, ASC is a family-\nowned company whose long-term commitment has helped shape wine culture in China for three\ndecades. Together, we share a belief in authenticity, meaningful human connections, and the power\nof wine to tell stories that transcend borders.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The partnership was announced during ASC Fine Wines&#039; 30th Anniversary Celebration in Shanghai,\nwhere producers from around the world gathered to celebrate three decades of building wine\nculture in China. It was a fitting moment to begin a relationship with a company that shares our\nvision for the future.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"593\" src=\"https:\/\/zuccardiwines.com\/wp-content\/uploads\/2026\/07\/ASC-30th-JAZ-and-Don-St.-Pierre-w-1024x593.jpg\" alt=\"\" class=\"wp-image-5597\" srcset=\"https:\/\/zuccardiwines.com\/wp-content\/uploads\/2026\/07\/ASC-30th-JAZ-and-Don-St.-Pierre-w-1024x593.jpg 1024w, https:\/\/zuccardiwines.com\/wp-content\/uploads\/2026\/07\/ASC-30th-JAZ-and-Don-St.-Pierre-w-300x174.jpg 300w, https:\/\/zuccardiwines.com\/wp-content\/uploads\/2026\/07\/ASC-30th-JAZ-and-Don-St.-Pierre-w-768x445.jpg 768w, https:\/\/zuccardiwines.com\/wp-content\/uploads\/2026\/07\/ASC-30th-JAZ-and-Don-St.-Pierre-w-18x10.jpg 18w, https:\/\/zuccardiwines.com\/wp-content\/uploads\/2026\/07\/ASC-30th-JAZ-and-Don-St.-Pierre-w.jpg 1280w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\">Jos\u00e9 Zuccardi and Don St. Pierre<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u00abFamily is something that goes beyond blood ties; it is the group of people with whom you share\nvalues and objectives,\" says Jos\u00e9 Zuccardi, President of Familia Zuccardi. \"When those values and\nobjectives are aligned, you can build relationships that endure.\u00bb<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For more than sixty years, the Zuccardi family has believed that great wines begin with understanding the place they come from. That conviction continues today at Zuccardi Valle de Uco, where every decision in the vineyard and winery is guided by a desire to deepen our understanding of the Andes and faithfully express the identity of each place.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">As China&#039;s wine culture continues to evolve, we see a growing interest in wines that offer\nauthenticity, identity, and a genuine connection to where they come from. For Sebasti\u00e1n Zuccardi,\nsharing that sense of place is one of the most rewarding aspects of working in international markets.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>\"We believe wine is culture. Our responsibility is not only to share our wines, but also the history, landscapes, and people behind them. Having a partner that shares our values and long-term vision will help us bring the identity of Mendoza and our wines closer to consumers and the trade in China.\"<\/em><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/zuccardiwines.com\/wp-content\/uploads\/2026\/07\/ASC-30th-w-1024x682.jpg\" alt=\"\" class=\"wp-image-5598\" srcset=\"https:\/\/zuccardiwines.com\/wp-content\/uploads\/2026\/07\/ASC-30th-w-1024x682.jpg 1024w, https:\/\/zuccardiwines.com\/wp-content\/uploads\/2026\/07\/ASC-30th-w-300x200.jpg 300w, https:\/\/zuccardiwines.com\/wp-content\/uploads\/2026\/07\/ASC-30th-w-768x512.jpg 768w, https:\/\/zuccardiwines.com\/wp-content\/uploads\/2026\/07\/ASC-30th-w-18x12.jpg 18w, https:\/\/zuccardiwines.com\/wp-content\/uploads\/2026\/07\/ASC-30th-w.jpg 1280w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\">Tito Zuccardi was among the wines presented during ASC Fine Wines' 30th Anniversary Celebration in Shanghai. Dedicated to the winery\u00b4s founder, Alberto \"Tito\" Zuccardi, it has become one of the winery's most recognized wines in China.<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Through this partnership, ASC Fine Wines will represent both Zuccardi Valle de Uco and Santa\nJulia in China, creating new opportunities to share the diversity of Mendoza with wine lovers across\nthe country.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">As Don St. Pierre Jr., Founder and CEO of ASC Fine Wines, reflected during the announcement,\n&quot;In a world shaped by AI and digital isolation, authentic human experiences become more\nvaluable.&quot; It is a vision that resonates deeply with us. Wine has always been about bringing people\ntogether, creating moments of connection, and sharing the stories of the places from which it\ncomes.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We are excited to begin this journey with ASC Fine Wines and look forward to introducing more\npeople in China to the landscapes, culture, and spirit of the Andes through our wines.<\/p>","protected":false},"excerpt":{"rendered":"<p>Cada nuevo mercado representa una oportunidad para acercar la identidad de Mendoza y de los Andes a personas de todo el mundo a trav\u00e9s del vino. Para nosotros, elegir a los socios adecuados siempre ha sido tan importante como elaborar nuestros vinos. Las relaciones que construimos se basan en valores compartidos, una visi\u00f3n de largo [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":5596,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[1],"tags":[],"class_list":["post-5594","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sin-categoria","entry","has-media"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Compartiendo la historia de los Andes: un nuevo cap\u00edtulo en China junto a ASC Fine Wines - Zuccardi Valle de Uco<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/zuccardiwines.com\/en\/compartiendo-la-historia-de-los-andes-un-nuevo-capitulo-en-china-junto-a-asc-fine-wines\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Compartiendo la historia de los Andes: un nuevo cap\u00edtulo en China junto a ASC Fine Wines - Zuccardi Valle de Uco\" \/>\n<meta property=\"og:description\" content=\"Cada nuevo mercado representa una oportunidad para acercar la identidad de Mendoza y de los Andes a personas de todo el mundo a trav\u00e9s del vino. 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